Article: “Eyes wide open; Being aware” by @jpncamerahunter

I was reading Japancamerahunter’s site and I saw this article which really struck a chord in me and I felt that I should share it with all of you here if you haven’t read it.

I am sure you will find some bit of inspiration, some new perspectives or some new ideas perhaps? I am not gonna copy & paste his text here. Go on to his site to read the article.

Whoever Said 'Film is Dead' Lied.

Reblogged from Film Wins:

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Yesterday, those of us who still shoot film heard some pretty exciting news from Kodak. Kodak has decided to dump its digital products and focus their energy on their film products. If you want to read more, check out this article: "Kodak to shutter camera business." The article also states that, "Kodak came under pressure from investors because margins are higher for products such as photography film and printer ink cartridges, which consumers buy far more frequently than cameras." Now this is what we like to hear!

Read more… 56 more words

film forever!

Peep

Camera : Canon AE-1 Program + 50mm f/1.8
Film : Lomography X-Pro Slide 200

Location : Old Ford Factory, Bt Timah, Singapore 2011

This was the site where Singapore was surrendered by the British to the Japanese during WWII and now, it’s a historical site for revisiting the past, to understand how far we have come.

La Sardina – The Fresh and Unique 35mm Fish Can Super-wide-angle Camera

OFFICIAL LOMOGRAPHY PRESS RELEASE

La Sardina
The Fresh and Unique 35mm Fish Can Super-wide-angle Camera 


Fishy Fantasy


Straight from the La Sardina fish market, Lomography brings you four stylish cameras that will take 
analogue lovers' hearts by storm. Meet El Capit·n, Fischer's Fritze, Sea Pride and Marathon, the first 
four colorful clones (with a 1000 more to come) of the brand-new La Sardina camera. La Sardina is a 
point and shoot camera, using 35mm film and equipped with a plastic wide-angle lens that enables 
pros and beginners to shoot beautiful Lomographs easily. No need for long explanations at your local 
lab, the processing is really easy due to the regular format of the shots. As different as these four 
models may be, they all have one thing in common - a crazy wide-angle plastic lens and the best lens 
ring of all time.


El Capit·n and Fisher's Fritze are also equipped with Fritz the Blitz, Lomography's newest and most 
powerful flash. Not only is this stunning flash the most powerful Lomographic flash ever, it also 
comes complete with 3 unique distance settings that allow you to set the power of the flash - giving 
you maximum creative control. This flash is also packaged with yellow, red and blue filters that will 
drench even the darkest pirate adventure in colorful light.

While its designs are flashy and stylish, the technical features of La Sardina are humbly reduced to 
the basics to enable even the greenest of greenhorns to make a first step into Lomography. Say hello 
to your new favourite camera!

Get it now! shop.lomography.com/cameras/la-sardina-cameras
Read more about the La Sardina Camera! microsites.lomography.com/la-sardina
See the galleries! microsites.lomography.com/la-sardina/galleries

Technical Details Film Type: Standard 135 roll film
Exposure area: 36 x 24mm
Lens focal length: 22 mm 
Aperture: 1:8 
Angle of view: 88 degrees 
Focusing range: 0.6m - infinity 
Shutter speed:  N (1/100), B (bulb)   
Multiple exposure: Independent MX switch 
Flash contact: Unique Fritz the Blitz flash contact
Flash Sync: first curtain X-type synchronization 
Flash Battery: 1xCR123A
Tripod socket thread: Standard 1/4" tripod socket 
Cable release: Universal cable release socket
Retail price: El C·pitan, Fischer's Fritze with Fritz the Blitz Flash: EUR 89 / USD 99
Sea Pride, Marathon: EUR 49 / USD 59

WHAT THE HELL IS LOMOGRAPHY?   

http://www.lomography.com/about

The Lomographic Society International is a globally active organization dedicated to experimental 
and creative snapshot photography. Boasting over a half-million members across the world, the 
concept of Lomography encompasses an interactive, vivid, blurred and crazy way of life.  
Through our constantly expanding selection of innovative cameras & photographic accessories, we 
promote analogue photography as a creative approach to communicate, absorb, and capture the 
world. Through the efforts and skill of our Lomographic Society members, we seek to document the 
incredible planet around us in a never-ending stream of snapshots - literally a global "Lomographic" 
portrait as seen through the eyes of countless individuals and cultures.
The Future is Analogue!

Spreading the Love (Word of LC-Wide)

LOMO LC-WIDE

LOMO LC-A LEGACY

It’s been 27 years since the Lomo LC-A entered our analogue life and took our hearts by storm with its shadowy framing, super saturated colours, sharp contrast and multiple exposures. To cherish this little camera in the past we even plated it with gold but never before expanded its lens. Now the day has come and we are welcoming the new offspring of the Lomo LC-A Legacy: The Lomo LC-Wide, that will challenge your Lomographic perception. It is a passionate celebration of the ultra-wide-angle: Still celebrating the classical features of the Lomo LC-A+, the Lomo LC-Wide adds a new dimension of format frenzy to its specially developed ultra-wide-angle 17 mm Minigon glass lens. Switch from half-frame, to square to full format and enjoy a new quality of wide-angle Lomography!

GO EXTREME

Go close, even closer than your perception of closeness tells you to and watch your favourite caterpillar being sucked into the vortex of this 17 mm glass genius. Go wild, even wilder than your mother ever allowed you to and dive into Ultra-Wide-Angle- Lomography! To up the ante a little bit we equipped the Lomo LC-Wide with three formats to choose from: full-, square- or half- format. If you don’t want to think too much while you are shooting, switch to half-frame-format and fit an amazing amount of 72 shots onto one roll of 36 shots film. Fans of retro will stick to the classic square format while panoramic shots are most effective on the full format.

ULTRA-WIDE-LOMOGRAPHY

No matter if you are hooked on breathtaking panoramic shots or if you are more the-closer-the-better-type, we designed the Lomo LC-Wide to satisfy lovers of all extremes. Its delicate 17 mm Minigon glass lens combines the classical features of the Lomo LC-A with an ultra-wide-angle that will open your eyes to an unknown extent. Follow your curiosity and let the Lomo LC-Wide take you into the wide! With all this options, the Lomo LC-Wide catapults you in a format frenzy that triggers unbeliev- able creativity and proves itself to be a trusty offspring of the Lomo LC-A Legacy.

TECHNICAL DETAILS

Exposure area: 36 x 24mm, 24x 24mm (square format), 17 x 24mm (half frame format)

Film Type: Standard 135 roll film

Lens focal length: 17 mm

Maximum aperture: 1:4.5

Angle of view: 103 degrees, 89 degrees (square format) 81 degrees (half frame format)

Focusing range: 0.4m – infinity

Maximum shutter speed: 1/500

Minimum shutter speed: Unlimited

Auto exposure mode: Programmatic

Exposure range: Unlimited ~ EV18

Multiple exposure: Manual shutter cocking with independent MX switch

Film sensitivity supports (ASA/ISO): 100, 200, 400, 800, 1600

Flash: X-type synchronization hot-shoe

Tripod socket thread: Standard 1⁄4″ tripod socket

Cable release: Universal cable release socket

Overall dimensions: 108 x 68 x 44.5mm

Weight: 220g (film and battery not included)

WHAT THE HELL IS LOMOGRAPHY

The Lomographic Society International is a globally active organization dedicated to experimental and creative snapshot photography. Boasting over a half-million members across the world, the concept of Lomography encompasses an interactive, vivid, blurred and crazy way of life.

Through our constantly expanding selection of innovative cameras & photographic accessories, we promote analog photography as a creative approach to com- municate, absorb, and capture the world.

Through the efforts and skill of our Lomographic Society members, we seek to document the incredible planet around us in a never-ending stream of snapshots – literally a global “Lomographic” portrait as seen through the eyes of countless individuals and cultures.
PRESS CONTACT

Lomographic Society International

communications@lomography.com

T + 43-1-899-44-650

http://www.lomography.com